Leave with more than you came with.
To all of us at CityPASS, that line is the very essence of why we do what we do.
When Mike Gallagher and Mike Morey started CityPASS in 1997, they knew they didn’t want to offer just another discounted attraction ticket—they wanted to offer more. They wanted to create a product that would not only save money, but also save time, while offering a rich, memorable experience at several attractions, not just one.
And out of this partnership between two guys who’d spent much of their respective careers working at, with, or around attractions, CityPASS was born.
To help create the experience they envisioned, they hand-picked the very best attractions in the very best cities across North America, with a savings of up to half off the price of separate admission. They purposely designed CityPASS to include a limited number of the most popular attractions, assuring a great experience that makes the most of every minute, without a ton of research needed.
At CityPASS, we think your time at the attraction—whether it’s an aquarium, observatory, theme park or museum—allows you to get connected to the people you’re traveling with, as well as to history or art or nature. By design, CityPASS gives you ample time—9 days—to enjoy a destination, eliminating the need to rush frantically from attraction to attraction to get your money’s worth.
We really do want you to “leave with more than you came with”—whether that’s more money to spend on other parts of your vacation (or to save), more time to spend with the people you’re traveling with (or yourself), an enriched vacation experience, or some combination of all of those things. The concept remains as vital and relevant today as it did back then, as we recognize the increasing value that experiences bring to all of our lives.
Twenty years later and still family-owned and operated, CityPASS now has 12 cities and 78 attractions, has sold 17 million CityPASS ticket books, and has a customer recommendation rating of 98%. “Leave with more than you came with” is firmly entrenched in the minds of the now 45 amazing staff that work for the company, headquartered in the small mountain town of Victor, Idaho, on the west slope of the Teton Mountains.